The Marketing Spotlight

There are only three kinds of information product: Text Audio Video There are all kinds of combinations for these three. We see them all the time. But these are the 3 profit generators of information marketing. And those 3 profit generators take one of two forms: Free Paid Whether it’s the free-on-free offer for a [...]

Bob Bly is making around $1,000 per day from information marketing. I’m making a little over $100 per day. So whether you’ve been in business for more than 30 years and have a ton of experience, or you’re a newcomer like me, the answer is yes. Yes, information marketing increases revenue and profits. Just so [...]

A friend wrote to me recently complaining about having several projects “almost finished.” Sound familiar? I’ve been in that situation once or twice myself. Fortunately, all this person needed done was editing. This is something I happen to do well – so now those “almost finished” projects are complete. (I wonder if they mentioned it [...]

Growth means change and things are changing at The Marketing Spotlight. Accepted by Technorati and Morgan James Publishing in the same week.

Everyone can serve as an example – all you have to do is watch and learn. So visit a mall and see how much you learn about making your customers happy.

It feels good to see the changes happening. A year from now, this blog will be much better in content, the plugins being used, and the amount of traffic it draws. Can you imagine how good it feels to write that with confidence? I was sitting at breakfast this morning and thinking about The Marketing [...]

This post was actually supposed to be done yesterday, but I got so wrapped up in the exercise for Day 11 that I completely forgot to write the post! The exercise got me thinking about who are you – my readers? What do you want to read, and what do you need to read? Terry [...]

Perry Belcher = 18 Conrad Hall = 90 These are our relative scores from Hubspot’s Twitter Grader. Does this make me a bigger twit than Perry? “I’m a big twit!” Isn’t that a Jim Dandy conversation starter? But I’m not the biggest… Jeff Herring scores Like this post? Buy me a hot chocolate or send [...]