This post was actually supposed to be done yesterday, but I got so wrapped up in the exercise for Day 11 that I completely forgot to write the post!
The exercise got me thinking about who are you - my readers? What do you want to read, and what do you need to read?
Terry Dean says you should always give readers what they want, and slide in what they need. Kind of like how our parents handled vegetables. ;-0
Even though quite a few copywriters read this blog, they really aren't my focus. My interest and passion lies in helping business owners make Continue reading