Tag Archives: email

Spam Vs. E-mail

Hi,

This came up in conversation today at a Chamber of Commerce lunch.

We were talking about small business owners sending unsolicited e-mails to their customers. You know, you're trying to expand into the internet - you have e-mail addresses from your existing customers - and you want to send them e-mails.

Is this spam? Continue reading

List Building – You could be part of a new resource

Hi,

We haven't said much about this because it's still in the research stage.

Bob and I are working on a new resource for List Building. Part of the research is looking at what's out there in the cryberworld, and talking with other marketers about what works for them.

I'll tell ya something...there is an amazing - I mean just stunning - amount of material to cover when it comes to list buidling. The outline alone is four pages!

So how can you be part of the resource? Easy...

Tell me about a list building technique you used and the results you obtained. Did you find the technique in a course from someone? Out of an article you read? Or maybe from a service provider's resources...

And feel free to send results from both directions. Knowing what bombs is just as important as knowing what flys.

Here's something for everyone: http://www.email-marketing-reports.com/listmanagement/

This takes you to a particular article. The site is filled with information, tools and resources that help you understand list building and make it happen.

Remember: Take just one or two ideas and Put Them Into ACTION.

After you get some results, decide whether to keep using those ideas. Then add JUST ONE more idea at a time.

Believe me, there is so much material available on list building - getting "analysis paralysis" is easier than slipping on ice. It's ultra important to stay focussed and work on just one or two approaches at a time.

It's like Rich Shcefren pointed out at ETR's Bootcamp 2008...

Imagine you have three projects to do. Each project will take 60 hours to complete.

If you work on all three projects at the same time, then you can only put 20 hours into each one - each week. (Wow. A 60 hour work week!)

It takes three weeks to finish all three projects - and you don't make any money until they're done.

But, when you work on one at a time - the first project is finished in the first week. You start making money on it in the second week.

The second project is finished in the second week. Do you see where this is going?

By the time you are finished - it still takes three weeks to finish all three projects - you will have made money on the first project for two weeks, and on the second project for one week.

Much better to work on one project at a time.

Wait 'til you see tomorrow's post. Rich gave that information, and ever since - I've been working at making it happen for me.

You see, I'm one of those people who likes to work on several things at once. I'm also one of those people who wonders why I don't get more things finished. Know what I mean?

Aha - it's clicking, isn't it? Yep. I'm taking Rich's advice. I'm getting projects finished so I can narrow everything down to working on just one project at a time.

You want to know an amazing thing? I'm starting to find all kinds of time to do those little, pesky "business chores" that I never seemed to have time for before. Talk about making life easier!

That's it for today. Wow - this was a long one.

Remember to tell me about your list building adventures. You could see your name in print in my list building book.

Conrad