Tag Archives: list segmentation

Rich Schefren just ended my vacation

Hi,

Today’s the last “official” day of my vacation, and Rich is sending me out with a BANG!

I spent an hour on the phone with Rich today talking about list building. It’ll be great to have the edited audio back from Recorded Moments on this one. Rich covered so much, I’m going to wear out a CD listening to this interview.

“You have to do less.”

We all hear people tell us we work too hard, we do too much, we have to slow down…But when Rich Schefren says “You have to do less,” it makes you sit up and listen.

Instead of working on Continue reading

List Segmentation – What it means-How to do it

Hi,

First, let me apologise to Sandman. He asked about list segmentation and my plan was to write a post about it yesterday.

Sandman, I apologise. A friend needed a shoulder and I put that ahead of writing yesterday’s post.

Here’s what I’m going to do:

  1. I’ll go through list segmentation quickly here
  2. In next month’s The Testing Spotlight, I’ll cover it fully
  3. Later today, I’ll write today’s actualy post – it’s about Aweber (specifically Sean Cohen) and how they have helped me over the last 6 or 7 days. Good stuff.

List Segmentation

It means splitting Continue reading