The Marketing Spotlight

Welcome back!Hi,
Everyone who has read my book on writing e-books, or the book for copywriters building their site, knows I’m not a big fan of doing it yourself.
Well, I confess to rethinking my opinion.
You see, I’ve been trying XSitePro2. This is software ETR promotes – it’s part of the package for everyone who joins their [...]

Start by knowing that Barack Obama doesn’t really know any more about the internet than you or I. What he does know is how to take advice and guidance from the professionals.
And eleven of us – experts in marketing, copywriting and the technical arts – have gathered to show you The Obama Protocols.
Every Wednesday – [...]

Hi,
As you’ve no doubt noticed, I’ve been serialising Writing E-Books for Fun and Profit.
I’m taking a break for two reasons. The first is to ask if you are finding the serialised posts helpful. Are you?
And, of course, I have to give you the URL for the e-book. www.TheBookOnEBooks.com
The other reason to take a break is [...]

Hi,
Today is a very nice day – even though it -23 Celcius and the forecast is for colder weather.
It’s a nice day because I just submitted the final draft of my new book The Instant Amazon Best-Seller Formula. Yippee.
Which brings me to the title of this post. My next project is to work on the [...]

Hi,
That’s a lulu, isn’t it?
And I’m not talking about a fish tale.
Lulu.com is just about the largest online self-publishing tool today. It’s a free service – until you reach the point of being ready to actually publish your book.
They offer a huge array of free tools and services to get you started. Everything from advice on [...]

Good Morning,
One question that comes up repeatedly when people ask me about this blog is: Where do you get the ideas for topics?
The question always surprises me because the hard part is narrowing it down to just one. Sometimes I get a list of things to write about and end up throwing it away because [...]

Good Morning,
Everyone is building, or changing, their site these days. Tim, Jeff, Akin, Nicole – everyone is doing something with a web site. But do you really need one?
The answer is yes – with a caveat. In today’s marketplace, whether you have a web site makes as much of an impression as whether you have [...]